Seoul Meetings Places Enhance Advertising through Social Media

Seoul Convention Bureau (SCB) on the site saw a dramatic increase in foreign visitors, as it featured several of her Seoul MICE Alliance partners during the week "MICE Seoul on their current online promotion, the Seoul Sizzling Sweepstakes Visitors drawn to the site through effective social media marketing are considered special, one-day profile page on the site meeting in Seoul

Although progress SCB is not even reached its midway, SCB Deputy Head of Public Relations and Marketing Communications Kim Martin says that the promotion has created a lot of momentum, "Within eight days, our Facebook 'Like' numbers doubled, and now we are at a stage where we receive more than 100 'Likes' per day As progress is moving, we have witnessed an avalanche of interest, which continues to grow"

Kim believes that this promotion shows how meetings industry businesses and organizations can utilize social media to increase awareness, but more importantly, create real business connections, "Because the meetings industry is not business-to-consumer based, but business-to-business, it can be difficult to increase our social media network However, as an online network expands, we have more opportunities to connect with our target market through our newfound followers

MICE-themed weeks (August 8-12) from Seoul hottest Lottery highlighted SeoulMICE Alliance (SMA) 63 members of the conference center, marina Seoul, Coex, National Museum of Korea, and the Grand Hilton Seoul. Sonia Hensley, International Marketing Coordinator at Coex, touted the event as a great platform for publicity, "Social media is a wonderful medium to raise awareness We liked this campaign especially because we could spread the word abouthow fun and Coex and MICE destination for leisure travel and MICE audience"

For Seoul Marina Club & Yacht, the month-long event was also an opportunity for its relatively new establishment to rapidly connect with a wide range of international visitors, "This was a great opportunity for us because we were able to give a large audience knows that Seoul and Yacht Marina Club not only provides the yacht rides and lessons, but a great business meeting rooms to go along with it," stated James Lim representative of the Seoul Marina Club & Yacht.

In exchange for a one-day features of their conduct, the company offers prizeslucky lottery participants, including free tickets to their attractions, cinemavouchers, free travel yacht, and a free night's stay at the Grand Hilton Seoul. Promotion goes to "Exciting Seoul and Seoul Yummy weeks, where the company will be featured the most popular attractions and restaurants in Seoul. The promotion welcomes international residents and international visitors to Seoul, and will run until August 26^th.